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Jen Mathews

Xiao Chi Jie Dumplings

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Description

  • Xiao Chi Jie

I developed an omnichannel content marketing plan for a start-up that ships restaurant-quality dumplings and sauces. The plan includes audience research, target market segmentation, content pillars, messaging, proof points, SEO guidelines, sample blog posts, and a three-month content calendar. Scroll through the gallery to see more.